Probiotics for general population – Strategic Product Roadmap Fact Sheets

€500

About the report

Published August 2020. Lumina Intelligence found 945 probiotics across 25 countries targeted towards adults. This report provides a top line e-commerce landscape overview of probiotics for adults through a range of strategic fact sheets.  It includes regional analysis by brand owners, species and probiotic suppliers, complemented by related scientific studies.  A part of a series of five reports analysing probiotics by target population to support strategic product roadmap planning.

What this report tells you

  • An analysis of the global competitive e-commerce landscape for probiotics targeted at adults.
  • Regional developments in consumer engagement across the leading:
    • Brand owners, brands and products ranked by the number of customer reviews and star rating attributed to the products.
    • Species and proprietary strains present in formulations of analysed probiotics.
    • Probiotic suppliers
    • Health benefits.
  • Global Overview
  • Asia Pacific
  • Americas & International
  • Europe & Middle East and Africa

Ewa Hudson Lumina Intelligence

About the author

Ewa Hudson
Director of Insights Lumina Intelligence
With 20+ years experience in tracking health and wellness, microbiome and e-commerce trends, Ewa offers a unique perspective and expertise on the marketplace and its growth opportunities. She oversees the research and content strategy for Lumina Intelligence, a business intelligence service from William Reed. In her previous role, Ewa managed the global Health and Wellness, Nutrition and Ethical Labels industries at Euromonitor International. She has a master’s degree in economics from the university of Poznan, Poland and a postgraduate Marketing studies at the University of Westminster in London.